Each year, HLTH organizes an event catered to the healthcare community to lead dialogues around central topics of healthcare innovation and inspire change across the ecosystem. Recognized as the healthcare industry’s leading healthcare innovation event, this conference brings together thousands of industry-renowned experts, members, and speakers across the health and wellness spectrum.
For the past 4 years, dacadoo has been a sponsor for HLTH where we exhibit our digital health solutions. As a healthcare technology company, the foundation and core of dacadoo’s suite of products is the patented health score, a number from 0-1000 that reflects the current status of an individual’s health, and the Digital Health Engagement Platform (DHEP), a mobile first solution that leverages behavioral science, AI, and gamification to help end users improve their health and wellbeing, while helping clients improve customer engagement and loyalty through personalization.
This year’s theme, “Elevate Humanity”, resonates deeply with our core mission at dacadoo, where we are committed to making the world a healthier place through embedded ecosystems and wellness-as-a-service.
Peter Ohnemus, President and CEO of dacadoo states “Digital health has now become mainstream with a “Predict & Prevent” approach, and hyper-personalization is becoming a reality in all levels of healthcare.”
Part of dacadoo’s participation at HLTH includes presenting novel services or products that have been introduced in the past year, and this year dacadoo shares the benefits found when Users engage in the Apple Watch® Reward program that is available with the dacadoo Digital Health Engagement Platform.
An engagement analysis conducted by dacadoo demonstrated that users who have a connected wearable device average a 30% higher activity rate than users without wearables [dacadoo, 2023]. Moreover, the retention level of these users after 12 months was shown to be 36% higher than users without wearables. As such, promoting the use of wearable devices is strongly encouraged for our clients looking to boost engagement of their platforms powered by dacadoo technology. To empower our clients in promoting the use of wearables, we have developed an innovative offering that lets end-users work towards reducing payments for an Apple Watch® through use of the DHEP. The program is simple, users Get an Apple Watch®, Get Active, and Get Rewarded.
This reward program can either work as an acquisition tool to attract new customers or as a retention solution to maintain existing customers in an engaged 12-24 or 36-months program. There are 3 main use cases for this program. Firstly, customers who wish to get a new Apple Watch® can receive a device through the DHEP program directly and then begin to leverage their physical activity towards the device monthly payment by accumulating points on the platform which tracks numerous activities. Secondly, customers who already have an Apple Watch® can connect their device and earn rewards towards other reward offerings. Finally, customers who do not have a wearable but have an Apple iPhone can accumulate points through closing the Activity Rings and earn rewards through the program. In all cases, dacadoo’s DHEP will keep track of the points balance and continuously calculate the contribution of the program participants. Along with a longstanding partnership with Apple, this program makes use of the extensive suite of partnerships dacadoo has established with fulfilment partners that will handle the logistical aspects regarding shipment of devices, financing, and support & contractual agreements.
To learn more about the program, participants can visit booth 6831 at HLTH from Oct 8-11 to meet with dacadoo’s team in person, and also participate in an exclusive raffle dedicated to HLTH participants that will give them a chance to win an Apple Watch® and learn more about the program.
In addition to the Apple Watch® offering, dacadoo has released several other platform updates. For example, the latest DHEP update has released a package of 35 content articles available in 16 languages in the categories of activity, physical health, mental wellbeing, nutrition, self-control, and mindfulness. These are available to existing clients effective immediately. Additionally, a new DHEP program called Promotions enables platform providers to create full-screen popups that act as announcements for topics of interest (such as deals, promotions, etc.) on the platform. Users are provided with the details of the Promotion and a link which they can use to participate in the deal if they are interested.
To learn more about these new product updates, interested individuals can request a meeting through the dacadoo website or reach out on dacadoo’s HLTH meeting page.
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About dacadoo:
dacadoo is a Swiss-based tech company that develops technology solutions for digital health engagement and health risk quantification. Our Enterprise SaaS based digital health engagement platform (DHEP) is a mobile-first solution that leverages behavioural science, artificial intelligence, and gamification to help end-users improve their health outcomes while helping clients from many industry segments improve customer engagement and loyalty through personalization. This platform is available in over 18 languages and can be licensed as a white label offering or through APIs to develop/enhance custom solutions. Our award-winning Health Score and Risk Engine are also available for license through APIs. dacadoo’s 85 global employees are committed to making the world a healthier place. We strongly value security and privacy, with an Information Security and Privacy Management System certified to ISO 27001 and ISO 27701 standards. For more information, please visit: www.dacadoo.com
About HLTH:
HLTH (pronounced “health”) is the leading platform bringing together the entire health ecosystem, focused on health innovation and transformation. From unparalleled events with industry-leading speakers to inspirational digital content and mission-driven initiatives, HLTH creates a unique marketplace for the health community leading the dialogue and development of a better health ecosystem.
About Apple:
Apple Watch and Apple are registered trademarks of Apple Inc.
Apple Watch and Apple are registered trademarks of Apple Inc.
Press Contact:
Manuel Heuer
manuel.heuer@dacadoo.com
